Step-by-Step Guide to Importing Watermelons Into the UK
Watermelons are no longer just a summer treat – they’ve become a year-round favourite across the UK. With their refreshing sweetness and growing reputation as a healthy snack, demand for this vibrant fruit has steadily increased. As a result, importing watermelons into the UK has transformed into a promising business venture.
As NKR Freight have handled hundreds of shipments importing watermelons into the UK, we have made a guide for first-timers to read through a step-by-step guide to importing watermelons into the UK.
Step 1: Register as an Importer in the UK
Before bringing watermelons or any other goods into the UK, you must ensure your business is properly registered.
- Obtain an EORI number (Economic Operators Registration and Identification)
- Apply via the official HMRC portal
- This number is essential for customs clearance.
Get help fulfilling your legal requirements from NKR Freight. Please email us at info@nkrfreight.com
Step 2: Understand Legal Requirements for Fresh Produce
As watermelons fall under the category of plants and plant products, they are subject to strict plant health and biosecurity controls.
- Refer to the UK Plant Health Portal for up-to-date requirements:
- Usually, you’ll require:
- A valid phytosanitary certificate issued by the exporting country
- Compliance with pest and disease regulations
- Certificate of Inspection if the product is organic
Step 3: Source a Reliable Exporter
Identify a trustworthy supplier from a country approved to export watermelons to the UK. Make sure they:
- Can supply all required documentation (especially phytosanitary certificates)
- Understand UK standards for packaging, labelling, and quality grading
Discuss and agree on terms such as:
- Quantity, quality specifications, and payment terms
- Incoterms (e.g. CIF, FOB), to clarify responsibility for transport and insurance.
Click the link to learn about Incoterms on our website.
Step 4: Arrange Transport and Engage a Customs Agent
Hire NKR Freight for your freight forwarding and Customs issues. We can handle:
- International shipping arrangements (via air or sea)
- Customs declarations and coordination with UK authorities
For perishable goods like watermelon:
- Air freight is quicker but more costly
- Sea freight is cost-effective but requires refrigeration for freshness
Step 5: Pay Relevant Duties and Import VAT
Check applicable duties via the UK Global Tariff tool:
https://www.trade-tariff.service.gov.uk
Although, for fresh fruits like watermelons have Zero duty and VAT.
Step 6: Clearance and Inspection at Border Control
Your goods will likely pass through a Border Control Post (BCP). Depending on the risk assessment:
- The consignment may be inspected by plant health officers
- Once approved, the shipment is released for delivery or storage
Ensure someone is available to respond if issues arise during inspection.
Step 7: Distribute and Store Your Watermelons
Following clearance:
- Move the goods to a cold storage facility or directly to your chosen distribution point
- Begin distribution through wholesale, retail, or direct sales
Maintaining the cold chain is crucial to preserving freshness and quality. Call or WhatsApp at +44 7745 526748 to learn about your storage requirements
Is Importing Watermelons Into the UK, a Profitable Venture?
Despite the challenges, importing watermelons can be lucrative. Margins depend on timing – peak summer months see higher prices and quicker turnover. Like any fresh produce business, success relies on efficient supply chains, solid supplier partnerships, and the ability to meet retailer and consumer expectations.
If you’re already in this venture, get a non-obligated free Quote today!


